Web & Print Design
Explore Metsähaasi’s roots in graphic design and web development. Handcrafted brochures, logos, and websites made with care in North Karelia — where storytelling meets strong visual identity.
Current and Past Projects
These are some of the longer stories.
This portfolio isn’t a full archive of every project I’ve touched, but a representative selection of the ones that stayed with me a little longer — ongoing collaborations, evolving websites, and designs that weathered more than one season.
The timeline begins around 2011, when I registered my first business and stepped into the world of web and print design. Some of these projects are still active today, others have gently come to rest. All of them hold a place in the journey.

painomestari.fi
Once a local printshop with white-label roots, Painomestari has now found its voice in the forest. The site offers practical print guides and honest advice for anyone creating printed matter — no jargon, just helpful knowledge, shared from years of experience.

metsahaasi.fi
This is my family’s world — the Metsähaasi homestead. I built the site as a living portfolio, a journal, and a shop window for the crafts we create with our own hands.

mpu-erfolgskurs.de
A full online course system, built from scratch — video lectures, a clean UI, smart SEO, and ongoing newsletter campaigns. Still running strong after all these years.

pro-gesang.de
For a voice coach with a deep passion for singing. We crafted an online course together, built the site, and tuned the whole system for visibility and ease of use.

impulskurse.de
A platform for ideas that spark something. High-quality video courses on all kinds of topics — I designed the site and helped build a steady stream of traffic and subscribers.

frankenprint.de
A classic German printshop stepping into the online world. We balanced tradition and tech, combining hands-on service with sharp pricing and a friendly, modern interface.

susofix-ippach.de
A cozy online store tucked into the Franconian countryside, offering beloved soup powders, seasoning blends, and family-favorite spice mixes. I came in to overhaul their Google Ads and fine-tune performance.

cadela-carlota.com
A heartfelt one. A multilingual site for a dog shelter in Portugal, built to connect with supporters across Europe.

wassermann-tore.de
An industrial gate company from Nürnberg that wanted more than a brochure site — so we optimized every page for Google to bring in steady, organic traffic that keeps the leads flowing.

procasa-hoen.de
A passionate real estate agent in rural Germany who needed a digital home base — simple, searchable, and self-managed, right alongside the big platforms.

staerkerleben.de
A life coach with a calling — his website had to reflect both his strength and his softness, and be flexible enough to host both sessions and self-paced courses.

marvellousmanuka.de
A deep-dive niche project born from a fascination with natural healing — this Manuka Honey site focused entirely on SEO, affiliate traffic, and long-form value.

bonndruck24.de
The print shop had a good team but no visibility. So we put this focused site in front of their main website to catch search traffic and guide it straight to their door.

medine-schopfloch.de
Franken’s carnival crowd needed a digital basecamp — so I built them a colorful website with a ticket system, an events calendar, and all the sparkle.

via-claudia-bogensport.de
A quiet, traditional archery shop in Germany — the kind you only find by word of mouth — needed a web presence. I kept it simple and true to his vibe.

Alfred Kärcher GmbH & Co.KG
From 2013 to 2015, I rolled out localized dealer sites for Kärcher export markets — adapting HQ content, ensuring brand consistency, and managing the handoff.
www.kaercher.de

musicteachershelper.com
For almost a decade, I ran paid ads for this music teacher software. It paid per sign-up and taught me the long game of keyword testing and slow-burn success.

schriftexperte.de
One of the very first websites I ever built — for my father, Bernhard Haas, an expert of typewriters. Though retired, he still takes on the occasional intriguing case. The site remains as a timeless and historic document.
Print Design Gallery

Painomestari
DIN A5 Flyer & Business Cards

Photo Cup
Business Joensuu logo mug

Metsähaasi
Note Cards

Wedding Invitation Cards
Artisan Printing in Berlin

Election Flyer
Polvijärvi Elections 2025

Painomestari
Coupon Business Cards
Book Layout
Josef Haas' Biography
Get in touch!
Long before Metsähaasi became a homestead of leather, tools, and workshop fire, I worked in design — crafting websites, logos, print materials, and visual identities for small businesses, non-profit associations and individuals.
Though my hands are now more often in leather and wood, my design background still shapes how I see and build things. This is a selection from that chapter: work that taught me about clarity, composition, and the quiet power of thoughtful design.
I no longer take on large design projects, but I occasionally say yes to something that resonates. If you feel a spark, feel free to write me at alessandro@metsahaasi.fi
